The Cascades Family of 30% Recycled Paper is Overhauled.
SAINT–JÉRÔME, QUEBEC — October 3, 2007 — Enhanced and renamed, the members of the Cascades 30% recycled fine papers family are now FSC certified and their attributes are presented in a new swatch book.
Rolland Opaque30, Rolland Hitech30 and Rolland ST30, formerly Rolland Opaque, Rollandhitech and ST Generation II, now contain 30% deinked post–industrial fibre. Newly certified FSC Mixed Sources, these products are still Environmental Choice certified and manufactured in Canada using biogas energy.
According to Normand Lecours, Vice&ndash president, Sales and Marketing, “this change reflects both a concrete increase in interest and demand in the environmentally friendly paper market, as well as Cascades’ environmental commitment and promise for continuous improvement.” Cascades’ integrated corporate structure enables us to control the supply chain of the urban forest, recycled paper, from recycling bins right up to the finished product. Thus, all recycled fibre is treated without chlorine in our own deinking facilities, ensuring the commercialization of the actual attributes that were pledged.
Environmental by choice, each of these quality fine papers enables the reduction of the environmental footprint on the planet. The use of each ton – 40 boxes of 5000 sheets 8 1⁄2 x11, 50 lb., for example – saves the equivalent of 5 trees, 13,000 litres of water and 410 kg of air emissions.
To obtain a swatch book, fill out the request sheet on the web site www.environmentalbychoice.com under the Our Papers tab / Samples. Also available on the site is information on the different types of fine papers, the Cascades Eco–calculator and the list of our distributors.
Cascades Fine Papers Group Inc. is a Canadian leader in environmental and security fine papers manufacturing, with a century–long reputation for craftsmanship. Environmental by choice, the Group produces fine papers that contain 30% post–industrial and 100% post-consumer fibre and works on an ongoing basis to reduce our ecological footprint on the planet. By buying recycled–content paper, you help us save more than 800,000 trees each year.
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Contact:
Julie Loyer
Communications Advisor
(514) 232-4022
Julie_loyer@cascades.com